Our commitment to privacy

Your privacy matters to us. This notice explains what information Power Marketing Services Inc. (“Power Marketing,” “we,” “us” or “our”) collects, how we use it, who we share it with, and the choices you have.

Scope

This notice applies to information collected through our website, through email, phone and other communication with our team, and in the course of providing marketing and advertising services to our clients, including through the software tools we use to deliver those services.

Where we operate

Power Marketing Services Inc. is a United States business. We provide our services to clients located in the United States, and our website is directed to a United States audience. Information we collect is processed and stored in the United States. 

The information we collect

Information you give us. When you contact us, request a proposal or become a client, we collect the information you provide, such as your name, business name, email address, phone number, mailing address, billing details and information about your project. Depending on the engagement, we may also receive access to accounts you ask us to work with, such as advertising, analytics, website or other business accounts.

Information collected automatically. When you visit our website, we and our service providers may automatically collect technical and usage information such as your IP address and approximate location, browser and device type, pages viewed, time on page, referring page, date and time of your visit, and cookie or similar online identifiers.

Information from other sources. We may receive information from advertising, analytics and business platforms about the accounts we manage on behalf of our clients, including campaign settings and performance, and business contact information from publicly available sources or referral partners.

We do not use the tools described in this notice to collect personal information about the people who see our clients’ advertising, and we do not build profiles of individuals from it.

Cookies and similar technologies

Our website uses cookies and similar technologies to keep the site working, understand how it is used and measure the performance of our own advertising. This can include Google Analytics, Microsoft Clarity, Google Ads, Meta, and other advertising platforms. Some of these technologies are operated by third parties, and their use of information is governed by their own privacy policies.

Your choices about tracking

You can block or delete cookies through your browser settings, although parts of our site may then work differently. Our website does not respond to “Do Not Track” signals because there is no common standard for interpreting them. Most advertising platforms also let you manage your ad preferences in your account settings.

Cookies set by these advertising technologies are read by the platforms that set them. Their use of your information is governed by their own privacy policies:

• Google: https://policies.google.com/privacy
• Meta: https://www.facebook.com/privacy/policy
• LinkedIn: https://www.linkedin.com/legal/privacy-policy
• Unified ID 2.0: https://www.transparentadvertising.com/
• TikTok: https://www.tiktok.com/support/faq_detail?id=7543604358483794437&category=web_account

How we use information

• To provide, perform and support the services you request
• To respond to inquiries and communicate about projects
• To plan, run, measure and report on marketing and advertising for our clients
• To send invoices and process payments
• To send updates you have asked to receive, which you can stop at any time
• To improve our website and services
• To protect against fraud, unauthorized access and misuse
• To meet legal, tax and recordkeeping obligations

How we share information

We do not sell your personal information for money. We share information only as follows:

• Service providers. We use vendors to run our business, such as website hosting, email, customer relationship management, accounting, payment processing, and analytics and advertising platforms. They receive only what they need to perform their function for us and are expected to keep it confidential.
• Legal requirements. We may disclose information in response to a valid legal request, or where necessary to protect our rights, enforce our agreements, investigate fraud or protect the safety of any person.
• Business transfers. If we are involved in a merger, acquisition, financing or sale of all or part of our business, information we hold may be transferred as part of that transaction.

We do not share personal information you provide to us with third parties for their own independent marketing purposes.

How long we keep information

We keep personal information only as long as needed for the purposes described in this notice or as required by law.

Your privacy rights

Depending on where you live, you may have rights over your personal information. We extend the following to all United States residents:

• Access. Ask whether we process your personal information and request a copy.
• Correction. Ask us to correct inaccurate information.
• Deletion. Ask us to delete information we have collected about you.
• Opt out. Ask us to stop sharing your information for targeted advertising.
• Non-discrimination. We will not deny service or charge a different price because you exercised a privacy right.

Data security

We maintain physical, electronic and administrative safeguards designed to protect the information we collect, including access controls, encryption of data in transit and limiting internal access to people who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Children’s privacy

Our website and services are directed to businesses and business professionals, not to children. We do not knowingly collect personal information from anyone under 16. If you believe a child has given us personal information, contact us and we will delete it.

Third-party websites

Our website may link to other websites for your convenience. We do not control those sites or their content and are not responsible for them. If you visit a linked site, its privacy policy, not ours, governs your visit.

Changes to this policy

We may update this notice as our practices, technologies or legal obligations change. When we do, we will revise the “Last updated” date at the top of this page, and we will announce material changes on our website.

How to contact us

If you have questions or concerns about this policy, contact us: